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kingwand
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Sep 7 2015, 10:35 PM
Post #1
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by Dana Lynn Smith This post is part of my series on How to Get Traffic to Your Author Website. Today I'm offering ideas for drawing traffic to your site through incoming links from other websites. How many times have you been reading something on a website and then clicked a link that took you to another site? If you're like me, you probably follow online links virtually every day. One of the best ways to increase traffic to your own author website is to get as many quality incoming links from other sites as possible. Incoming links draw visitors from other sites, and in many cases they also make your site more attractive in the eyes of the search engines. To be most valuable for both marketing and search engine optimization, incoming links should come from "relevant" websites – meaning sites that are geared to the target audience of your book and/or related to the theme of your book or website. Website traffic generated from incoming links is often called "referral traffic" because it's referred from somewhere else. Here are some ideas for generating incoming links to your author website, along with links to resources where you can learn more about each of these link building tactics. Offer guest articles on blogs that cater to your target audience. Link to your website from all other sites where you have a profile or presence (Facebook, LinkedIn, Twitter, Goodreads, Flickr, discussion forums, etc.) Do a virtual book tour. Comment on relevant blogs. Post articles in online newsletters, blog carnivals, article directories, or other websites that accept article submissions. Run pay-per-click ads on other websites. Possibilities include Goodreads, Facebook, Google, and websites specifically targeted at your book's audience. These are just a few of the ways that you can increase traffic to your author website by generating incoming links. Learn more about building website traffic in these articles:
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