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| New Course: CHIN 3309 - Business Chinese in Cultural Context | |
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| Tweet Topic Started: Mar 29 2011, 12:18 AM (171 Views) | |
| bh888 | Mar 29 2011, 12:18 AM Post #1 |
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CHIN 3309 - Business Chinese in Cultural Context I (crosslisted) (also CHIN 5509 /NBA 6150) @ Satisfies Option 1. ________________________________________ Fall 2011. 4 credits. Letter grades only. Class time: 2:55-4:10pm on T&R; The other session may be offered at 1:25-2:40pm on T&R. Prerequisite: two years (on heritage track) or three years of Chinese or equivalent and permission of instructor only. Please contact Prof. Zhihong Chen (zc46) to enroll. Satisfies Option 1. Limited to 15 students. Note: This is a Chinese language course. Native speakers of Mandarin are not eligible for this course. (*"Native speaker" means someone who has learned Chinese and spoken Mandarin (pu tong hua) from elementary school to high school in a native environment such as in China.) This course is cross-listed with Johnson Business School. Undergraduate students can register either for CHIN 3309 or NBA 6150, and graduate students either for CHIN 5509 or NBA 6150. Johnson students can register for NBA 6150 to get Johnson credits. *"Native speaker" means someone who has learned Chinese and spoken Mandarin (pu tong hua) from elementary school to high school in a native environment such as in China. First part of a two-semester sequence for those who studied Mandarin to advanced level. Will cover first five chapters of the textbook, developed surrounding five real cases. These are multinational companies, successfully operated in China by adapting their strategies to special needs of the Chinese market. By reading, discussing, and performing communicative tasks related to those cases, students will learn how to use Chinese as a “carrier of culture,” acquiring a better understanding of China in economic and cultural terms. To expand students’ knowledge on various business-related issues, in addition to business case analysis, supplementary reading, writing, and listening exercises as well as clips of TV shows and interviews will also be provided. Highlights of these exercises are: Listening comprehension of business news reports on current issues; analysis of the uniqueness of the Chinese financial market (banks, bond and stock market); discussion of Chinese business laws, translation of business terms and documents, and commercial language and word processing. Class will be in Chinese. For more information, please log on http://lrc.cornell.edu/asian/courses/ch/chin3309-5509 Positive Reviews by JGSM Students: “The Business Chinese course taught by Professor Chen is the most useful class I have taken outside of the Johnson School. Students are taught to function in the Chinese business setting through the use of TV interviews with prominent Chinese business figures, news reports and in-class debates on pressing issues, case studies of various multinational and domestic Chinese companies. Students will come out of the course not only having vastly enhanced their speaking, listening, reading, and writing of Chinese business terminology, but also a greatly improved understanding of the cultural nuances of doing business in China. I have worked in China prior to taking this class and so can attest to the value it will add. If you are going to be working in China, or even just thinking about it, this is a class you definitely should consider taking in order to prepare yourself.” -- David Z. Huang, MBA ’10 of Johnson Graduate School of Management “Chinese business news reports are essential and exciting exercises for anyone who wants to use Chinese in their career. Professor Chen’s selection strikes a perfect balance between business content and language. I found that learning from authentic sources was much more challenging, and helped me improve my language skills at a faster rate. For example, watching and listening to media clips of business Chinese news proved to be much more difficult than listening to a teacher lecture, as the news reporter speaks very quickly and uses a lot of technical terms. However, after completing several of these exercises, I found that my listening skills and vocabulary improved tremendously over time. Now I understand the drivers of the China entry strategies of many global companies. More importantly, I will feel comfortable applying the knowledge I gained during my MBA in a Chinese language setting in the future.” --Garret A. Albert,MBA '06 of Johnson Graduate School of Management at Cornell University |
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