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Flooring materials market continue to rise
Topic Started: Jul 26 2015, 08:47 PM (18 Views)
meishengchao
Hokage
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As the international timber export regulations has improved steadily, Southeast Asia, Africa, South America, Russia and other major log export base suffered a relatively large impact. Reduce log exports plus demand from China and Europe and the flooring business to expand, further pushing up raw material purchase price floor. Comparatively speaking, has been a major importer of raw materialscost of wood per pound China flooring companies will undoubtedly become the most injured of a large group, which accounted for the vast majority of small and medium enterprises is difficult to ward off the floor.

For large-scale, relatively complete industrial chain of large floor enterprises, rising raw material prices and will not be evident in the final retail price among small and medium sized enterprises of the floor is not the case. Due to limitations of firm size, small and medium enterprises in the manufacturing floor are higher than the costs have been big business, and sales profits but can not be compared with the big brands, with sales win for the extensive mode of operation, any one of the cost is too will quickly react fast rise in the production and sales of every aspect of being, if you can not reasonably control costs, can only be passed on to the final consumer's head, then the survival of small and medium-floor brand price advantage will become getting smaller and smaller. So, for the majority of small and medium enterprises floor, how to reduce operating costs have been a major event is imminent. First, improve production efficiency is one of the most intuitive way to reduce costs, enhance efficiency within higher yields mean unit costs, ie the cost of goods consumed by the same amount will be lowered, from updating equipment to improve efficiency, innovation technology and other aspects to proceed, as long as the long-standing habit-forming, the production cost will naturally be controlled.

The second is to expand sales, relying more sales to offset the higher production cost of sales, which requires enterprises to strengthen small and medium floor building its own brand, enhance brand awareness and influencewhat wood good for outdoor but cheap, and thus enhance the overall competitiveness of the brand, only so as to occupy a favorable position in the brutal competition in the market. From the status of the industry, the upward trend in raw material prices also can no longer be controlled within a short time, so the flooring business have to do to prepare for sustained struggle.
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